For the final project of the Telstra Marketing Academy® program, students work in teams to create a marketing campaign for the Telstra's Next G™ mobile broadband network. Their project could then be their ticket into the Telstra Marketing Academy® Next G™ network competition.

Once the teams finish their projects, they'll present it to their teacher, who will select a winning team. The members of each school's winning team are rewarded and their teacher submits their project for consideration in the next round.

Teams in each region are selected to participate in the regional-level of the interschool ccompetition. Finalists are invited to again present their marketing campaign to a panel of Telstra marketers and education representatives. The panel will then choose a first, second and third place winner. These winning placeholders from each region will receive a range of prizes including Next G™ Prepaid mobile handsets.

Regional finalists will then compete in the state level of the interschool competition. Students in the winning team will get the unique opportunity to complete two weeks work experience in a marketing role at Telstra and their school is awarded a $10,000 grant.